Meet our international

hybrid team of professionals

With over 25 years of experience in working with amazing clients across various markets and countries,
we inject momentum, align stakeholders and build your vision with confidence.

Marcel de Reus

Marcel de Reus - Founder Next Level Concepts - Strategy & Concept Development
Strategy & Concept Development

Strategic hospitality entrepreneur. Creative and solution oriented. Creates what has never been created before. Has helped elevate international brands all over the world.

Ioana Popescu

Ioana Popescu - Concept & Operations Analysis Next Level Concepts
Concept & Operations Analysis

Hands-on operational expert with strategic future vision. Optimizes operations to save costs and labor. Uncovers potential and rethinks business models for greater efficiency.

Robert van Driel

Robert van Driel - Technical Design Next Level Concepts
Technical Design

Skilled technical draftsman. Specializes in meticulous technical detailing. Balances structural, aesthetic, and financial considerations, ensuring consistency and high quality.

Tina Bundgaard

Tina Bundgaard - Strategy & Business Analysis Next Level Concepts
Strategy & Business Analysis

Results-driven and forward-thinking analyst. Understands trends and behavior. Proven track record in market intelligence, financial planning, and business growth strategy.

Rien van Esterik

Rien van Esterik - 3D Modelling & VR Next Level Concepts
3D Modelling & VR

Visual design hero with a strong affinity with branding. Guides you through the design phase using sketches, layouts, and 3D visuals. Expresses your visual identity in every design.

Lea Christiansen

Lea Marie Christiansen - Concept Design & Brand Identity Next Level Concepts
Concept Design & Brand Identity

Seasoned graphic designer. Brings visions to life, elevating visual identities. Excels in shaping brand identities, concept art, interior and exterior design, and marketing materials.

Andreas Brok-Hartvig

Andreas Brok Hartvig - Food & Beverage Strategy Next Level Concepts
Food & Beverage Strategy

Chef and food industry innovator. Global insight and experience. Excels at enriching guest experience by designing innovative and exciting hospitality concepts.

Joost Weekenstroo

Joost Weekenstroo - Pre-production and Designs Next Level Concepts
Pre-production & Designs

Design-to-production expert. Bridges concept and execution. Takes materials, sourcing, and production methods into account to balance design, feasibility, and cost.

Valentijn Hutte

Valentijn Hutte - Building and Production Next Level Concepts
Production

Builder and production specialist. Responsible for executing plans and turning concepts into reality. Ensures projects run smoothly and oversees maintenance and readiness.

We structure creativity, plan realistically and build with confidence

We bring the right energy to your project, delivering high levels of innovation and fast execution.